The Art of Perception

The Art of Perception

Recently asked to guest blog for Behind the Brands I decided to create a 6 part mini-series on the truth behind start-up. It’s certainly not all glitz and glamour – I’m sure Part 1 gives a pretty good insight into the struggles so many face! Behind...
Outsourcing: The Four Biggest Benefits

Outsourcing: The Four Biggest Benefits

“Outsourcing”, by Jenny Holt, Freelance Writer   For those of you not familiar with the term, “outsourcing” is basically getting someone else to handle certain aspects of your business for you.   Whether they be technical, like search...